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Kansas announces extension of deal with Adidas through 2031
LAWRENCE, Kan. (AP) The University of Kansas and Adidas announced Wednesday an extension of their contract through 2031, despite an FBI investigation centered on the footwear and apparel company that cast a negative light on the Jayhawks' athletic programs.
The Jayhawks have worn Adidas gear since 2005. The original eight-year agreement was extended by six years through 2019, then another extension was put on hold last fall amid the investigation. The new deal is worth $14 million annually.
"This commitment is much more than the standard sponsorship product-allowance agreement," Kansas athletic director Jeff Long said in a statement. "Adidas has demonstrated a genuine commitment to the long-term growth of Kansas Athletics."MORE